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[MW #04] Elevate Your Voice: AI, Podcasts & Smarter Engagement

Explore how AI is transforming PR with Journolink, hear from podcast expert Christina Moore, dive into fresh reads on learning and sustainability, and meet RD Mobile.

Author

Francisco Opazo
November 20, 2025

Hi ,

This week, we’re diving into the future of communication, connection, and community. Here’s what’s inside:

📅 Discover how AI is transforming PR for associations in our upcoming session with Journolink’s Angus Hay and Peter Ibbetson.

🎧 Hear from podcast expert Christina Moore as she reveals the secrets behind building a standout show.

📰 Explore our latest reads on continuing education, sustainability, and making hybrid events even better.

🌟 Meet RD Mobile — the partner helping associations elevate engagement and deliver memorable member experiences.

💼 Explore fresh opportunities and open roles shaping the membership and association space.

Scroll down for this week’s insights, stories, and events!

📅 What’s Coming Up

Public relations is changing fast, and associations that adapt to an AI-first world are leading the conversation. Join Journolink’s Managing Directors, Angus Hay and Peter Ibbetson, to discover how AI is reshaping PR — from smarter storytelling to data-driven visibility — and learn practical ways to future-proof your association’s voice.

Here’s what’s next on the calendar:

  • December 11, 4:00 – 5:00 PM GMT
    Membership World Christmas Quiz. Join the community to register.

  • January 21, 2:00 – 3:00 PM GMT
    Rethinking the ROI of Learning: The True Cost of Strategic vs. Budget Decision-Making. Register here.

🎧 This Week on the Podcast

Podcasting continues to grow as a powerful way to connect with audiences and share expertise. Hear from Christina Moore, podcast expert and judge at the Podcast Awards, as she reveals the winning formula for podcast success — from choosing the right tools and episode length to monetising your content and marketing it effectively.

📰 Articles Worth Reading

What Members Really Want From Continuing Education Programs - Membership World

EContinuing education has always been central to the promise of membership associations. For decades, associations have offered training, courses, and certification programs as part of their value. But in 2025, the needs of members are shifting faster than ever. Workplaces are evolving, skills are expiring…

https://www.membershipworld.com/what-members-really-want-from-continuing-education-programs/

  • Why Sustainability Is No Longer Optional in Event Planning. Read here.

  • What Hybrid Events Taught Us and How to Make Them Better. Read here.

🌟 Vetted Partner Spotlight

Behind every successful membership organisation are partners who know how to make things work smarter. Our vetted partners are trusted experts helping associations elevate their strategy, technology, and member experience.

This week, meet RD Mobile — an innovative technology partner helping associations and non-profits supercharge engagement, elevate events, and deliver an unmatched member experience.

💼 Opportunities & Open Roles

  • PA to CEO and Executive Team – Membership Bespoke. Learn more.

  • Events Manager – Membership Bespoke. Learn more.

  • Regional Membership Manager – Membership Bespoke. Learn more.

Be part of a growing community of membership professionals sharing insights, tools, and honest conversations about building thriving associations.

Thanks for reading — see you in the next edition!

The Membership World Team
www.membershipworld.com